Fireside Chat: Legal Marketing

In this exclusive Fireside Chat, our Head of Growth Ben Chiriboga sits down with Barbara Koenen-Geerdink, Director of Marketing and Business Development at Al Tamimi & Company, to discuss legal marketing and her new book Beyond Billable Hours.

Ben and Barbara discuss:

How and why Barbara decided to write the new book – Beyond Billable Hours?
Whether there is a disconnect today between lawyers and business development and marketing (and if so, why?)
Barbara’s thoughts on why the pandemic has led to massive behavioral changes in client habits, what are those changes and how should BD efforts respond?

Share this on socials

The Legal World Has Changed.
It's Now a Business

Nexl Weekly Digest gives lawyers what they need to know to stay updated and competitive in this dynamic new world.

Join the Conversation

Nexl regularly connects with leading Business of Law Experts from across the globe to gather valuable insight for today’s leading lawyers and law firms.

Watch

Listen

Upcoming Events

Marie Russo November 9, 2021

Check out our new calendar to get up-to-date with upcoming events by Nexl and other

Join Nexl Weekly Digest

Marie Russo September 20, 2021

Get smarter and stay updated in LESS TIME with Nexl Business of Law Newsletter. This

Business Awards! What are they good for?

Marie Russo February 15, 2023

New year… New you… New Award title… Learn more about Awards – the highs and

7 ideas you can initiate immediately to bring in new work

Marie Russo February 15, 2023

Make sure that you deliver on your New Year’s resolution for your firm and get

Business of Law Bulletin – First Episode of 2023

Marie Russo January 19, 2023

In this episode, Marie discusses the different content that was featured in the Business of

Get Started Here

Check out one of our four Business of Law Channels to dive in and learn more about law in the 21st Century.

Subscribe to Nexl Weekly Digest