BD Workshop: Supporting BD Initiatives

In this exclusive BD Workshop, Noa Mayer, Principal Owner at Noa Mayer Consulting and Business Development, with Ben Chiriboga, Head of Growth at Nexl, discuss how law firms can better support Business Development (BD) initiatives.

Together, they spoke about:

  • What issues do law firms face when trying to get lawyers to promote BD initiatives?
  • Do compensation packages help promote BD activities?
  • What type of marketing communication support lawyers with their business development?
  • How does BD training/coaching help lawyers/partners with BD?

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